Hi there! Thanks for visiting my site!

I’m Soojin—a multidisciplinary designer, doer, and thinker based in Seoul. After graduating from Washington University in St.Louis with a degree in Communication Design and Marketing, I worked at Designsake Studio in San Francisco for a while before returning to the motherland.

I have a passion for telling stories and sharing vision through design—whether it be a brand, a book, or a website. Seeing people interact with my design is what excites me the most and gets me going past my limit. On the side, I draw so I consider myself an aspiring illustrator.

Find me sippin on an iced latte while drawing strangers at a cafe or cracking open a cold one while watching a movie with the two cutest schnauzers (@jinny_reo if you’re interested).

I am happy to connect with any creatives and open to collaborate, so please get in touch!

(P.S. Resume is available upon request)
An Apartment
illustration

Growing up in a large city, I have always lived in an apartment. I was always intrigued by the nature of the apartment—how my life and other people’s lives are within the same structure but are completely different. Sometimes I knew my next-door neighbor but sometimes I didn’t. Either way, I would often sit against a bedroom wall and imagine the life beyond the wall.

Maybe there is a lazy cat that likes to spend all day sleeping. Maybe there is a little boy who loves aircrafts. Maybe there is a high school kid who is sneaking out to a party. I collected some of my imaginations and created 16 lives framed in the same apartment window. Collectively, they form a vibrant apartment full of interesting stories.